Tom’s Theme Park Key Visual Illustration
2020
CLIENT: Tom‘s
I created a theme illustration for Toms new image.
The new concept for Tom Bear Happy World is inspired by “Theater” and “Steampunk.” While keeping the mascot’s original lively and adorable character, I added some imaginative mechanical elements to bring a touch of fantasy.
The illustration is composed of many small story-like scenes, forming a rich and layered picture. Each element can also be used independently, making it easy to extend across different areas of the store space.
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